Pinoy Idol

During the Finale of Philippine Idol first season, I already heard news that there might not be any second season for Philippine Idol.

WILL the curtains fall on “Philippine Idol?”

The local version of the talent search phenomenon “American Idol” may not have a second season this year, according to reliable sources within ABC-5, the television network that owns the local “Idol” franchise.

The sources said ABC-5 incurred heavy losses in last year’s season, which was primarily due to a low number of advertising placements.

Despite lagging behind the television ratings game, ABC-5 produced a widely-followed “Philippine Idol” talent search last year. But revenue generated from the search was not enough to bankroll a second season, forcing ABC-5 to seriously consider canceling the 2007 show, the sources added.

ABC-5 management, led by chairperson Tony Boy Cojuangco, are currently arriving at a final decision on “Philippine Idol’s” second season, which is set to begin in August right after “American Idol” wraps up its 2007 contest

Source: http://showbizandstyle.inquirer.net/breakingnews/breakingnews/view_article.php?article_id=65530

I bet if the network was Channel 2 or Channel 7, there might have been more advertising revenues. Let’s hope Tony Boy can find a way to bring Philippine Idol back.